by Dan Beres | Sep 19, 2019 | Data & Analytics, Dealer Management, Dealer Ops & Leadership, Dealer/GM News, Fixed Operations News, Service, Technology, Trending Industry News
Several manufacturers, including Tesla, have rolled out some “innovative” features that include self-driving technology. At first glance, consumers like this type of vehicle technology because it typically means that these vehicles are fuel-efficient, use advanced...
by Courtney Evans | Sep 13, 2019 | Data & Analytics, Dealer Management, Dealer Ops & Leadership, Dealer/GM News, Fixed Operations News, Service, Trending Industry News
When we think of using customer data, it’s often in the context of marketing. I’ve written previously on how data can be used to drive action and build better relationships with customers by sending them the right message on the right channel at the right time. But...
by Scot Eisenfelder | Sep 5, 2019 | Dealer Management, Dealer Ops & Leadership, Dealer/GM News, Fixed Operations News, Sales & Marketing, Sales & Variable Ops, Sales Management, Sales Strategies, Service, Trending Industry News, Video
Scot Eisenfelder shares how equity mining is important in transitioning customers from service to sales.
by Charlie Polston | Sep 4, 2019 | Dealer Ops & Leadership, Everyone, Fixed Operations News, Trending Industry News
Service directors of professional automotive dealerships have stressful jobs. They are required to deal with a broad range of personalities, temperaments, and quirks – of both employees and customers. Similar to a preschool director, they have to keep everyone fed,...
by Ed Kovalchick | Sep 4, 2019 | Dealer Ops & Leadership, Fixed Operations News, Trending Industry News
The essential basics which create highly successful, marginal or poor-performing fixed operation departments are the same for everyone. How these fundamental tidbits are structured, managed, and maintained makes the difference between OK and superior results. Here,...
by Contributing Writer | Sep 3, 2019 | Dealer Management, Dealer Ops & Leadership, Everyone, Fixed Operations News, Trending Industry News
By Brian Bastin, Program Director, Automotive Dealership Management Keiser University Staggering! There is no other way to describe it. Whether you look at it as a percent (14%) or a raw number (7.1 million), the number of men 25-34 years of age who are not in the...
