Many years ago, I helped engineer a program with a major manufacturer called “Dare to Compare,” where the dealer (or contracted firm) conducted a thorough maintenance-pricing survey of the local area, then posted the results on a large poster in

Do you ever wonder why dealerships and consumers alike are all programmed to buy cars at the end of the month? Asking how this happened is like asking which came first, the chicken or the egg. For sales teams and managers, the end-of-the-month crunch

In this video blog, Brett Sutherlin explains why dealers should may more attention to service.

“Not now I’m busy….” has become the most pervasive and widely used phrase in the modern car dealership, impacting morale, efficiency, and employee engagement all through the implied importance of not having idle time. How did we get here? As

 Affinitiv CEO & Executive Chairman Scot Eisenfelder shares why dealerships should pay attention to the razor and razor blade models for their stores.

Bill Wittenmyer shares tips on how dealership personnel can stay motivated in this edition of Freebie Friday.

 Andy Church shares why keeping up with warranties and recalls can increase profitability in this Quick Tip.

It’s not my fault – but it IS my responsibility to fix it! This attitude has served me very well in my career. All too often we get wrapped up in the finger pointing when in reality all the customer cares about is “Who’s going to fix

Erik Nachbahr explains why employees could be endangering dealerships through improper use of computer software.