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Conference & Expo: October 14 -15, 2025
DealerPoint: April 9-11, 2025

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Why Buy In is Important When Adopting New Technology

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 13, 2019

Witt’s Wise Words: F&I – Be the Most Obvious Choice

 As dealerships shift their staffing structure to streamline the car buying experience for today’s connected car shopper, Bill Wittenmyer explains the benefits to F&I managers of getting more involved in the sales process from deal orig
Sep 11, 2019

How to Build a Human Firewall

Cyberattacks are on the rise. In the first six months of 2019, the number of data breaches has increased by 54% compared to the same period last year. As of July, more than 4.1 billion customer records have been exposed in approximately 3,800 publicl
Sep 11, 2019

Can Your Dealership Withstand a Cyberattack?

By Steve Akridge, CEO, BorderHawk LLC I grew up around the car business as nearly all of my family worked with car dealerships, and many continue to do so today. Until the economic downturn of the 1970s created a catalyst for me to take a different p
Sep 11, 2019

How Do You Deal With Stress?

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 9, 2019

7 Steps to Take Before Every Sales Call

By Cory Wright, Director of Training, CallRevu Shaping great customer experiences and setting more appointments begins with one of the first critical moments, the phone call. The first impression of a call is more important than ever. After all, it�
Sep 5, 2019

Video is Everywhere!

There are a huge number of travelers on domestic flights each year. Southwest Airlines, not unlike others, offers these passengers paid wi-fi, but, more importantly, in-flight entertainment. The standard of that entertainment has changed immensely ov
Sep 5, 2019

Is it Time to Take a New Look at Facebook Ads?

By Tim Duke, Senior Director of Performance Management, fusionZONE Over the years, Google has firmly established itself as the 800-pound gorilla when it comes to search ads. After all, it is, without a doubt, the most used search engine. And, because
Sep 5, 2019

Equity Mining’s Importance to a Key Swap

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 5, 2019