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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
Chrysler Group LLC and Carfax Mark 10-Year Anniversary With Renewal
CENTREVILLE, Va. — Chrysler Group LLC and Carfax today announced that Carfax Vehicle History Reports will continue as the sole source of vehicle history information for the Chrysler Certified Pre-Owned program. Chrysler Group selected Carfax a
Feb 1, 2012
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Dealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSales ManagementSales Strategies
Is your Best e-Focus Social…or Smart?
Okay, I confess. Digitally speaking I’m fairly “un-social” and I still use a “dumb” phone (one of the old Motorola Razors that I bought on eBay because they haven’t made them in five years.) Not that I don’t have a fairly decent underst
Feb 1, 2012
Acura to Debut Super Bowl XLVI Commercial, First for the Brand
TORRANCE, Calif. — Acura, for the first time, will run a commercial during the Super Bowl championship game to capitalize on communicating with the more than 100 million viewers. Designed to strengthen Acura brand awareness and leverage Acura&
Feb 1, 2012
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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
The Conference Board Consumer Confidence Index® Decreases Slightly
NEW YORK — The Conference Board Consumer Confidence Index®, which had increased in December, retreated in January. The Index now stands at 61.1 (1985=100), down from 64.8 in December. The Present Situation Index declined to 38.4 from 46.5. The
Feb 1, 2012
Lexus to Unleash ‘The Beast’ in First Super Bowl Commercial
TORRANCE, Calif. – Following the teaser ad released in mid-January, and no longer able to keep the full spot contained, Lexus has unleashed “The Beast,” the company’s first-ever Super Bowl commercial, prior to Super Bowl XLVI on Sunday, Febru
Feb 1, 2012
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Dealer/GM News
Kristen Gruber Promoted to Vice President, Product Development at American Auto Guardian, Inc. (“AAGI”)
Arlington Heights, IL–American Auto Guardian, Inc. (“AAGI”) announced the promotion of Kristen Gruber to Vice President, Product Development. Kristen is a CPCU with over 20 years of product management and underwriting experience working for a m
Feb 1, 2012
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Dealer/GM News
Andrew Wilson Joins American Auto Guardian, Inc. (“AAGI”)
Arlington Heights, IL–American Auto Guardian, Inc. (“AAGI”) announced that Andrew Wilson joined their sales team as Eastern Regional Vice President. With over 20 years of experience in the automotive industry, Andrew’s career began in retail
Feb 1, 2012
Alcoa’s Reynobond® with EcoClean™ will make its debut at the 2012 NADA/ATD Convention along with the introduction of its newly revitalized corporate identity program.
Las Vegas, NV: Alcoa Architectural Products will introduce Reynbond with EcoClean to the members of NADA/ATD, and unveil a new corporate identity program at the 2012 NADA/ATD Convention & Expo at the Las Vegas Convention Center, Booth #2132, from
Feb 1, 2012
Open Dealer Exchange, LLC Partners with VW Credit, Inc. to Launch First Two Phases of FinanceSourceTM Dealer Program
SOUTHFIELD, Mich. – Open Dealer Exchange, LLC, a technology leader that streamlines the auto buying process for lenders, F&I product providers and dealers, today announced a partnership for integration with VW Credit, Inc. (VCI), the captive
Jan 31, 2012