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The Surprising Effect Charity Work Has on Your Bottom Line

Community involvement has always shown a strong correlation with successful businesses. A study published in Strategic Management Journal found that philanthropy was associated with increased sales growth. A 2018 report by Nielsen Global said 55% of
Aug 15, 2019

May Your DMS Be Forever in Your Favor

This is my third and final blog in the series about what to look for when choosing a DMS. In this final part of the series, I cover three more areas to consider when investigating what should be a long-term relationship. 1. Evaluate for the Future �
Aug 15, 2019

Interview with Dawn Walston of Titus-Will Toyota

Opening its first Ford store in 1938, the Titus-Will Automotive Group, a family-owned and operated group of companies, today consists of 2 Ford, 3 Chevrolet, 1 Toyota, 1 GMC/Buick/Cadillac and 1 Hyundai dealerships with over 500 employees in the Puge
Aug 15, 2019

Harness the Power of Social Ads with Robust Data

By Dane Saville, Brand & PR Manager, Reunion Marketing Social media delivers content to buyers with unprecedented specificity. Nobody can overstate its power to connect with the right people in the right places. It’s why every major organizatio
Aug 14, 2019

Why Click-to-Call is a Flawed Metric

By Steve Laureys, National Account Director, CallRevu Click-to-call campaigns are everywhere. Your dealership is likely running several now. As such, you’re familiar with Google reports that show your click-to-call rate and cost-per-click. You like
Aug 14, 2019

Getting Service Recommendations Is Child’s Play

Customer experience and standing out from the competition by excelling at customer satisfaction is still very much a good business practice today. Time is valuable for today’s busy consumers, and many dislike the vehicle service experience at d
Aug 13, 2019

Relationships Matter

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Aug 12, 2019

The Numbers Behind Employee Theft

By Scott Worthington, Director of Product Planning, Reynolds & Reynolds A lot of dealers think “Employee theft won’t happen to me” or “I trust my employees,” but the numbers around employee theft tell a different story. I read an artic
Aug 9, 2019