Pop-up specials, chat tools, auto-play videos, tons of useless slides, and more have turned our dealership websites into 1990s era MySpace pages of confusion. We’ve done this to ourselves, really. Through a laser-like focus on conversion and leads

Whether you’re a dealership or a vendor, I’m sure you want to gain the attention of your audience. The problem is that everyone is screaming at the top of their lungs how great their products are… regardless of it’s the newest Chevy or the ne

I had no choice… It’s not intellectually honest to say, “I didn’t have a choice”. Saying that you didn’t have a choice is just an excuse. The truth is, we always have a choice! The real issue is what did you do with your choice. In other

This week on Work On Yourself Wednesday: I want to talk to you today about the warning signs of success. That’s right a way to know that you might be on the path to reaching your definition of success.

Job applicants lie on their resumes, they lie to your face in interviews and they ask references to lie on their behalf. According to separate 2017 studies from CareerBuilder and HireRight, 75-85 percent of employers say they have caught job applican

Stress negatively affects our relationships at work and home. It also damages our physical health. This leads to lower job performance, conflicts between coworkers, and loss of valuable customers. Unfortunately, stress on the job is a common phenomen

All indicators point to 2018 as a milestone year for automotive digital retailing. Manufacturers including Ford, Toyota and BMW are working to develop products that allow customers to buy a vehicle from their dealerships’ websites. Large dealer gro

We all want to capitalize on product-specific, service-specific marketing options to get our message, service or product out there. On Facebook one of the ways we can accomplish this is with the carousel ad format; we’ve talked about using those be

It’s a wide, wide web out there, and there are lots of tools and resources you can use to reach your potential new clients, but are you making your site available to them all? If you’re not considering multiple browsers while designing your site,