Scot Eisenfelder explains how tailwinds are affecting independent repair facilities and why it’s more important than ever to have strategies to protect dealership service business in part 2 of this 2 part video blog.

Facebook has always been a platform for auto dealerships to raise awareness through advertising and to create customer engagement through the dealership’s Facebook page. It’s also becoming a stronger platform for customer acquisition, and the gro

Ask anyone on the street “Why do dealerships exist?” and I imagine you’d get one primary reason again and again: to sell cars! That much seems obvious, and based on what most dealers tell me is their biggest priority, they seem to feel the same

As an industry, we have pretty much perfected the process of following up on Internet leads, but we are far from perfect when it comes to handling inbound phone leads. According to CallSource and IHS/Polk research, 84 percent of consumers purchase ve

Evelyn Chatel’s life story is nothing short of astonishing. When she was a young girl she barely made it out of Communist Cuba with her mother as a refugee, arriving to a cold, snow-bound Chicago with nothing more than the clothes on their backs. F

Any of you familiar with that classic song from Diana Ross, “Upside Down?” Well, sometimes it’s an apt description of what can be a complicated sales process for today’s car buyers. There’s a focused shift in the automotive community to red

When automobiles were first introduced into society, people didn’t know what to think. For the most part, early automobiles were reserved for the wealthy, while everyone else continued their transportation needs with the use of horse and carriage.

What do customers expect during the vehicle purchase process? What do they value most? In a survey included in the AutoLoop 2017 Digital Experience Study, we discovered valuable insights to these questions and more – insights that can give your dea

Google My business has just upped their Insights game, and YOU need to be taking advantage of what they’re offering. Within Insights on your Google My Business page, you can now see… 1- What your competitors are doing. 2- What search quer