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Our Industry Needs Veterans

Our industry needs veterans, from Search Auto Parts. Autocare is an extremely in-depth career-based industry that has so many opportunities for veterans. Consider the careers available today that many obviously know about, but others that are rarely
May 19, 2014

5 easy tips for staying engaged with your service department customers

5 easy tips for staying engaged with your service department customers, according to Stratosphere Studio. As you have probably experienced yourself, people are bombarded with advertisements all day, every day. Ads haunt our peripheral vision on the h
May 19, 2014

14 Things Only Gearheads Understand

14 things only gearheads understand, according to BuzzFeed.  1. The true meaning of “lying down on the job.” Click here to view the rest of the post >>
May 16, 2014

Fixed Ops Challenges Are Coming: Are You Ready?

Service departments across the nation are gearing up to handle the overwhelming demands that are coming due to large numbers of recalls, particularly with GM vehicles. With over four million vehicles recalled to date in 2014, dealerships need to be r
May 12, 2014

Body Shop Marketing & the Anatomy of a Good Blog

Body shop marketing & the anatomy of a good blog, from Stratosphere Studio. When you’ve been writing blogs for your collision repair shop for a few years, it becomes second nature to craft content that your online readers will value. You begin
May 5, 2014

Are Your Service Advisors Order Takers or Order Makers?

The primary responsibility of a service advisor is to sell service. According to my good friend Robert Atwood of NADA University, your advisors are either “order takers or order makers.” Well said. If your advisors aren’t intentional about seek
May 5, 2014

Breaking the rules

Breaking the rules, from Search Auto Parts. If I could teach you how you and your people could become more productive by just reading this article, would you consider it? I am sure this is not your first rodeo; however, this might be an approach you
Apr 28, 2014

Prioritize Your Collision Repair Marketing Strategies

Prioritize your collision repair marketing strategies, according to Stratosphere Studio. At Stratosphere Studio, we work with many auto body shops, so we’ve met numerous shop owners who have reached their wits’ ends when it comes to marketing. To
Apr 28, 2014

You are What you Market

You are what you market, according to Search Auto Parts. You might assume opening a repair shop post-Sept. 11 would have been risky; opening said shop in metropolitan Detroit during an economic downturn perhaps more so. That doesn’t mean it can’t
Apr 21, 2014