These past few years have been pretty good to the automotive industry. There are fewer dealerships, larger markets, more customers to serve, and last year we had record sales. But, the future

The current dealership sales and finance process was built by dealers, for dealers. Not consumers. There are a lot of critics that say the automotive retailing is the largest broken industry in the world

Following up with video doesn't have to be hard. With email and text the personal touch can get lost. Video is an easy way to be just a little different and have a last impression on your customer.

How are you adding value to the transaction for your customers? As people are making purchase decisions, are you influencing, or are you simply helping-- order-taking?

The customer experience hasn't been something that customers enjoyed. In this blog you will learn that its not about price. Its about their experience. How small changes can make a huge impact

It’s one thing to be told that telling a great story to potential customers will increase sales. It’s another to actually create a story that matters and plug it into a structured, measureable marketing

Follow up has been an issue for dealerships across the board. In this video blog, you will find out why they don't do follow up effectively and learn some simple steps to get your follow game going strong.

Why should a car dealership provide such an online shopping experience? Shopping online now provides the buyer with a faster quote price, often lower than what the salesperson can offer,

Fran O’Hagan is a methodical guy who’s baffled as to why Tesla stores year after year score so low in an annual mystery-shopping study of dealership sales effectiveness.