On this episode learn how important culture is on your customer's experience and your bottom line.

To make a GPS work, what has to happen? You have to tell it where you want it to go. So my challenge for you is have you said to yourself, have you told yourself, have you become a GPS

Well, Nissan has gone and done it--or rather, one of its Spanish dealers has. The company's Antamotor dealership in La Coruña, Spain, has sold a new car exclusively through Twitter.

re American car buyers prone to buying new automobiles right off of dealer lots because they are too impatient to wait a few weeks for a built-to-order car?

More and more people seem to be questioning the value of car ownership, and millennials and seniors appear to be at the forefront of this trend.

For six years now, auto sales have been booming, and auto advertising right along with them. But that’s unlikely to continue

The recent news of Cars.com’s acquisition of DealerRater is creating a stir, basically because a review GIANT will be born when the transaction is completed next month. The new Cars.com

Do you remember the days when your mailers were based on actual sales events? Let’s go back in time: back to the days when the sale ran for eight hours only or was valid for just two days

What's in it for you to take the action with the customer? What's in it for you to improve your income? What's in it for you to make things happen every day at your job?