$617. That’s how much the average car dealership spends on advertising per new vehicle sold, according to NADA Data 2015.

Think about your mobile search experience. What bothers you the most? If you've ever experienced poor site speed and incompatible websites, then you know your site has to be one of the best out there.

In most dealerships a dispute inevitably arises between salespeople over a sold customer. Perhaps it’s because one salesperson initially assisted the customer and a second closed the deal

More and more people are looking for their next vehicle online. That’s changed the nature of brick-and-mortar shopping, with many buyers starting the process digitally and finishing it at the dealership.

J.D. Power found significant disparity in satisfaction levels when examining customers’ choices of their dealer. Among customers choosing their dealer based on getting a good deal,

But that’s changed. Car consumers today go to fewer websites, and instead rely more on search-engine marketing as an express lane on their car-buying journey.

Working retail in the auto industry can certainly be taxing. Salespeople work 60-70 hour weeks to make a paycheck. Sales managers do so while also having to manage the sales team

You've probably heard the term "Doing good is good for business." Many studies support this statement. Companies that become involved in their communities and support good causes

Millennials are technically defined by anyone who was born between the years of 1980-2000 and is currently anywhere between 17 - 36 years old, give or take a couple of years.