Q

Conference & Expo: October 14 -15, 2025
DealerPoint: 2026 Dates Coming Soon!

Q

Used Car Sales & SEO: Two Tales Of Woe

Sites around second-hand car sales tend to be heavily invested in online. However, due to tired legacy e-commerce platforms and challenging listing issues, sometimes their SEO problems can add up to massive traffic and conversion headaches. Today, I
Jun 17, 2015

12 Ways to Increase Online Sales

One of the core values at my company is “Test everything; assume nothing!” That’s because we know that after all these years on the internet, you just never know what strategy or angle is going to work best for you…until you t
Jun 17, 2015

Want More Sales? Go to These Five Places!

Have you ever wondered why the most skilled salesperson on your team or in your organization isn’t always the one who finishes the year with the best results? It’s true; your ability to sell often dictates how much you will end up selling. Howeve
Jun 17, 2015

Upcoming Webinar: The 4 Best Kept Secrets to Mobile Live Chat Success with Todd Smith

The latest research is clear that mobile-only users are quickly taking over the online retail world and according to comScore, they now outnumber desktop-only users by at least 1% and growing, with 78% using both mobile and desktop platforms. Also,
Jun 15, 2015

Navigating SEO: 5 Little-Known Factors That Could Affect Your Rankings

While ranking factors are a controversial topic in the SEO world, they’re also something SEOs love to speculate about and test in order to learn more about Google. Last year, Brian Dean of Backlinko created a list of 200 Google ranking factors
Jun 15, 2015

Trends in Leasing: a Pathway to Improved Brand Loyalty – and Future Sales

New vehicle leasing has grown dramatically in the U.S. since the financial crisis, climbing to almost 23 percent of all new vehicle transactions in the first three months of this year vs. 16 percent in the same time period five years ago, according t
Jun 15, 2015

Negative SEO – It’s Real And You’re Likely A Target

One of the biggest headaches for digital marketing agencies is staying up to date with what is happening with Google’s search algorithms. Lately I have seen a VERY disturbing trend, that it is easier to lower other people’s ranking than it is to
Jun 15, 2015

Six Degrees of Separation

I’m sure you’ve heard of the theory of six degrees of separation, many of us are familiar with it through a game involving Kevin Bacon. In case you are unfamiliar, this theory states that everyone in the world is connected to any other person by
Jun 12, 2015

What’s The New Normal In Digital Marketing?

One thing is clear in 2015—digital no longer represents merely one component of a larger marketing strategy. It is now foundational. It’s no longer a question whether or not digital avenues will be considered in collection of data, inbound and ou
Jun 12, 2015