Posts
Video Marketing Strategy: Where To Start [VIDEO]
Head of National Accounts for Flick Fusion Ted Dupuy shares the beginning path for dealers looking to begin video inventory merchandising.
Aug 3, 2017
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Dealer/GM NewsDigital Dealer ConferenceInventory ManagementMarketing StrategiesPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategySales & MarketingTrending Industry News
How Do We Know That VDP Views Matter?
I love Netflix. For better or for worse, I’ll patiently wait for the next season of Daredevil to be released on the service, and then devour the new episodes in one glorious binge weekend. However, many times I’m faced with the dreaded task of fi
Aug 2, 2017
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Data & AnalyticsDealer/GM NewsDigital Dealer ConferenceMarketing StrategiesSales & MarketingSales StrategiesTrending Industry News
How to Leverage AI and Machine Learning to Affect Your Dealership’s Bottom Line
Even if you’re not a tech aficionado, chances are artificial intelligence, best known as AI, is already part of your everyday life. Maybe you use a virtual assistant like Alexa or Siri, maybe you enjoy Netflix’s recommendations for future movies,
Aug 2, 2017
How to Accurately Measure and Track your Customer’s Full Journey
Creating an Attribution Infrastructure I’ve talked a lot in the past about the importance of using a multi-touch attribution model with data weighted and reported by an unbiased third party. In this blog, I wanted to take this conversation to the n
Jul 28, 2017
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Dealer/GM NewsDigital Dealer ConferenceFixed Operations NewsMarketing StrategiesSales & MarketingTrending Industry News
Why Few Consumers Bring Vehicles into Dealerships for Recall Work
With more than 63 million vehicles with open recalls currently on US roads and highways, you would assume that consumers would make recall repairs a priority. So why are consumers so apprehensive to repair those recalls at the dealership? As a dealer
Jul 27, 2017
Google’s 5 Auto Shopping Moments: Part 5 – Am I Getting a Good Deal (VIDEO)
Flick Fusion COO Tim James continues explaining Google’s 5 Auto Shopping Moments that Every Brand Must Own in the fifth and final installment of this series.
Jul 20, 2017
SEO Is Not a Project – It’s All of Them
I want to talk about SEO from a bit of a high level. I share a lot of specific tips & strategies for boosting specific signals for your dealership, but today we’re going to take a step back. A lot of people are disappointed in their SEO
Jul 17, 2017
Google’s 5 Auto Shopping Moments: Part 4 – Where Should I Buy It [VIDEO]
Flick Fusion COO Tim James continues explaining Google’s 5 Auto Shopping Moments that Every Brand Must Own in the fourth installment of this series.
Jul 7, 2017
Results Driven Digital Marketing: Capturing Additional Service Revenue
According to the National Automobile Dealers Association (NADA), auto dealership service and parts sales in the U.S. grew to more than $91 billion in 2014, and service revenue averaged nearly $6 million per dealership. At 46 percent gross profit, thi
Jul 15, 2015