Do you have sales personnel or solution specialists at your dealership? Is there truly a difference between the two terms? Can changing the language you use really increase your sales? When selling to women, language can make all the difference betwe

In the race to make a sale, dealerships often rely on templates in CRMs. These templates – including autoresponders – can hurt a dealership’s chances of communicating effectively — or at all. The response rate for leads is very low in the

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies

Every day it seems there’s another threat to automotive. One of the most profound changes for dealership operations in the last 10 years is that nearly every customer now uses digital technology. This shift has influenced consumer behavior and

Are you using Artificial Intelligence (AI) and Machine Learning (ML) to grow your business? I’ve spent my career connecting advances in technology to business, and partner with dealers every day to help them use today’s tech to increase revenue a

Andy Church shares why prospecting is incredibly important in this Quick Tip.

AutoLoop VP, Front End Solutions Russ Beckenstein shares advice on how dealers can overcome valuation discrepancies between appraisal tools with customers. About the Author A finance-savvy expert in business relations, Russ Beckenstein has conquered

Social media is no longer a new strategy to help businesses captivate and engage with customers. Many businesses are now fully entrenched in leveraging Facebook for their social marketing strategy, which for a few years now has been a highly effectiv

Today, dealers aren’t just up against the shop next door. They’re also competing with customer expectations to drive the same personalized, convenient experience that behemoths like Amazon, Domino’s and Uber deliver every day. Customers are bus