According to Google, 80% of auto shoppers watched an online auto video of the car of interest during the sales process. Fifty-three percent of auto shoppers priced a vehicle after watching an online auto video. These are incredible stats that every a

TORRANCE, Calif. — On the heels of Lexus’ first Super Bowl spot, the luxury automaker is launching a multi-faceted marketing campaign today for its highly anticipated 2013 Lexus GS sport sedan. The bold new GS—which arrives in showrooms this we

Timmy D. James, a leading digital marketing expert and well-respected industry trainer, and chief sales officer of Dealer Dimensions, is sharing his expertise with automotive dealers and managers.  James will reveal seven simple rules that will: •

IRVINE, Calif. — Mazda North American Operations (MNAO), the company known for such iconic vehicles as the Miata and the RX-7, engineering marvels such as the rotary engine and innovative SKYACTIV Technology, and the only Asian car company to e

RESTON, VA – comScore, Inc., a leader in measuring the digital world, today released its Q4 2011 U.S. retail e-commerce sales estimates, which showed that online retail spending reached $49.7 billion for the quarter, up 14 percent versus year ago.

ATLANTA — Manheim unveiled Simulcast Everywhere, a revolutionary digital auction platform that brings the auction to the car, anywhere in the world, with live auctioneer-led sales. The new Simulcast product — launched during the National

OAK BROOK, IL – vAuto announces additional functionality for its Provision inventory management system to help dealers improve the acquisition and management of used vehicles. “The expanded Provision functionality is part of our mission to provi

ALPHARETTA, GA. – Contact At Once!, the dealer chat software leader, and Dealer HD, an Automotive Website and Solutions Provider, today announced the immediate availability of a unique chat product that monitors the activities of the online shoppe

In January, sales of BMW used vehicles (including certified pre-owned and pre-owned) increased 0.4 % to 11,698 vehicles from the 11,650 vehicles sold in January 2011.