7 things to include in your brand’s social media strategy, according to ClickZ. It’s a new year and I’m excited to see what brands will do on social media platforms in 2014. From amazing campaigns and content to crises, no doubt brands will

What marketers need to know about in-car ads, according to Connected Cars Blog. CONNECTED CARS ARE MAKING ROOM FOR STREAMING AUDIO SERVICES As vehicles evolve and become more intelligent and connected, the opportunity for marketers to explore in-car

A three-step strategy for automotive marketers, according to DataMYX. Due to brand discontinuation and companies exiting the U.S. market, a number of automobile brands have disappeared from the marketplace over the past few years. But these brands st

10 social media marketing solutions for small businesses, from Business News Daily. Social media marketing is an art form, and with the right social media marketing solution, business owners can master it. Although social media platforms offer their

Local car dealerships search for growth online, according to ADWEEK. As thousands of consumers pour into Detroit’s North American International Auto Show this week to kick the tires of new models and concept cars, many will go back to their hometow

A car dealer’s scientific guide to the 10 worst used vehicles, according to Yahoo. Quality is something we all want when it comes to cars, especially older used ones. But how do we get it? I have been studying this question in one form or anoth

From Business to Community: High car loan delinquencies suggest solid 2014 sales for automakers? We expect American consumers to do a lot in this country; not least of which is to be the nation’s economic engine, after all, 70% of our gross domesti

From Forbes: Does it take a genius to sell a car? BMW AG is rolling out a new model for its retail sales to “future-proof” its distribution. Translation: Make sure its dealerships don’t become obsolescent, says Peter Miles, executive vice presi

5 reasons to shift auto marketing to 50-plus in 2014, according to Huffington Post. U.S. auto sales have been racing ahead on the fast track, rising by 1.5 million in the last three years. Fueling the auto industry’s acceleration is the 50-plus