3 valuable lessons I learned about automotive social media in 3 days, according to One Big Broadcast. Last week, I started working for Wikimotive as a social media rep. It’s my job to maintain a dealer’s social media presence by creating great co

Why happy customers are important, according to Auto Scheduler Advantage. Of course, you need to keep your customers happy. There are the obvious reasons such as telling their friends about your dealership; repeat business; and customer retention. Ha

10 most reliable cars ever, according to Buzzle. Just peep outside your window and what do you find? There are plenty of different car models and car brands zooming across the road. Today, the automobile industry is one of the most flourishing busine

Car-sharing a growing threat to auto sales, according to CNBC. Car sharing companies, which started gaining traction in cities about a decade ago, are increasingly becoming a threat to new vehicle sales according to a new study. Alix Partners, a cons

Automakers lean more on suppliers for technology, according to MiBiz. Nearly every industry has felt the disruptive power of technology, and it turns out that the automotive sector is no exception. The current period of tech-fueled disruption could c

5 free apps no salesperson can survive without, according to Hubspot. Sometimes navigating a sales process can feel like you’re lost in the middle of the wilderness. Lost, lonely, and no idea where to go next. It is pure survival mode. Just lik

As an enlightened business-person, you’re looking for tools that will make it easier to conduct business without cutting corners. The good news is that even the smallest businesses can take advantage of technology that’s uncomplicated, ea

4 ways to outthink your competitors, according to Entrepreneur. In The Art of War, Sun Tzu wrote that “It’s more important to outthink your enemy than outfight him.” Even after 2,500 years, this maxim is still so universal and relevant.

It’s a question I’m hearing from dealers on a regular basis: “What are the pros and cons of inventory-based search marketing campaigns?” After all, when you look out your windows at a sea of new and used vehicles in need of buyers, it’s nat