Wholesale prices drop, according to Used Car Weekly. Wholesale prices were down in February versus January, atypical of their seasonal pattern, but were up modestly on a year-over-year basis. This was affected by continued wholesale supply growth cou

Best & worst used cars, according to Consumer Reports. Every year it becomes more difficult to shop for a used car. Prices have been at historic highs, even for models with high mileage and seemingly excessive wear. And with so many vehicles from

The PPC diagnostic manual, from Search Engine Watch. It happens to the best of us: campaigns or ad groups flatline, ad spend creeps up, sales and leads decline. No matter how great of a PPC manager you’ve become, something is bound to happen to

Six tips for mobile-optimized email marketing, from Marketing Profs. The increase in smartphone usage is altering email marketing planning, especially how emails are designed for mobile devices to drive immediate customer action. Though text and inst

Here I am: A potential customer stepping into a brand new vehicle on your lot. As I open the door, a side step automatically folds down to help me step into the cab. The soft leather seat molds to my backside. The dash lights up with easy-to-use cont

Content marketing is a vital component of your business’ overall digital marketing strategy. You may have heard the term “Content is King” over that past few years but what power does this “King” actually have when it comes to driving traff

How to plan, fine-tune a profitable online marketing campaign A little planning goes a long way. That’s true whether you’re writing a business plan for a new rooftop or preparing to leverage online marketing to attract more local shoppers. The ke

Warren Buffett is quoted as saying, “Should you find yourself in a chronically leaking boat, energy devoted to changing vessels is likely to be more productive than energy devoted to patching leaks.” Are you wasting time trying to plug th

What ‘House of Cards’ can teach you about blogging, according to Ragan.com. The politics of the blogosphere are a lot like the politics of the White House: Hunt or be hunted. It’s a ruthless world out there, teeming with movers and