Posts
GM to use GM Financial for subsidized leases
GM to use GM Financial for subsidized leases, from MarketWatch. General Motors Co. plans to use its GM Financial lending arm as the exclusive provider of subsidized leases in the U.S., a move that could help boost earnings while significantly increas
Jan 14, 2015
Auto dealers, experts say 2015 car purchases will slow slightly but won’t grind to halt
Auto dealers, experts say 2015 car purchases will slow slightly but won’t grind to halt, from The Blade. The auto industry’s glimmering rise is expected to continue in 2015, though not quite with the same white-hot intensity of the last few years
Jan 14, 2015
BMW’s December Surge Solidifies U.S. Luxury-Sales Leadership
BMW’s December Surge Solidifies U.S. Luxury-Sales Leadership, from Bloomberg. BMW boosted December sales 11 percent to hold off Mercedes-Benz and recapture the U.S. luxury-auto sales crown for 2014, as premium brands benefited from a surging stock
Jan 7, 2015
7 bad marketing habits to break in 2015
7 bad marketing habits to break in 2015, from Citi 97.3FM. I don’t know about you, but it feels like 2014 flew by. It seems like it was yesterday that I was at the pool with my kids and then BAM school started and then BAM Thanksgiving and Christma
Jan 7, 2015
As Gas Prices Fall, So Does Fuel Economy: Consumers Flock To Trucks When They See Low Prices At The Pump
As Gas Prices Fall, So Does Fuel Economy: Consumers Flock To Trucks When They See Low Prices At The Pump, from International Business Times. It might seem counterintuitive to buy a gas-guzzling vehicle that will last for years based on a temporary dr
Jan 7, 2015
Auto dealers want to deal, analysts say
Predictions for 2015—and Beyond, from Journal-News. Is this week the best week of the year to buy a new car? Depends on whom you ask. Some analysts call the year’s final few days prime time to approach auto dealerships with bargaining authority.
Dec 31, 2014
Predictions for 2015—and Beyond
Predictions for 2015—and Beyond, from Dealer Marketing Magazine. We’re at the start of a New Year, which is a great time to think about what’s ahead in 2015. So I thought I would share my top five predictions for 2015. First, I think 2015 will
Dec 31, 2014
U.S. Auto Sector Tries to ‘Out-German the Germans,’ Says Cadillac CMO
U.S. Auto Sector Tries to ‘Out-German the Germans,’ Says Cadillac CMO, from Advertising Age. Uwe Ellinghaus keeps finding himself in hot water for the things he says. Most recently, he took flack from the auto industry for declaring, R
Dec 31, 2014
How digital strategies draw auto shoppers onto the dealership floor
How digital strategies draw auto shoppers onto the dealership floor, from Crain’s Detroit Business. Dealerships for vehicles manufactured by Detroit’s Big Three have the benefit of carrying reputable, world-class automotive brands. Thanks to
Dec 31, 2014