Fresh Innovations, Full Integration Distinguish Complete Marketing/Engagement Solution Last year, innovative product launches, multiple developments and a crucial acquisition helped power AutoLoop into the industry’s only true end-to-end complete s

Car Talk: The Marketing Gift of (Automotive) Gab, from 9 Customer Think. According to Nielsen, word-of-mouth is the most trusted source of decision-influencing and decision-making information for consumers around the world. Having often addressed the

Using Social Media to Promote Your Dealership, from Dealer Marketing Magazine. Social media should be an essential part of any auto dealership’s marketing plan moving into 2015. Even though many consumers want to physically see an automobile before

How to Find The Best Hashtags for your Car Dealership | #Automarketing, from 9 Clouds Automotive Marketing. If you’ve read anything about social media best practices for car dealers in the past few years, you’ve probably heard about hashtags. The

Your Dealership’s Digital Marketing Strategy Sucks!, from Dealer Refresh. Well… Maybe “Sucks” isn’t exactly the right word but, I promise that you are going about your digital marketing in the wrong order of operations. And, yes, there is a

5 New Year’s Resolutions for Paid Search in 2015, from Search Engine Watch. Well, it’s that time of year. Time to reflect on 2014, and look forward to 2015. And with that, comes the making of resolutions for the new year. Exercise more. Eat less.

5 ways the auto industry let consumers down in 2014, from Consumer Reports. Bad behavior from automakers and dealers We’re excited for the year ahead in cars. New drivetrains, designs, and technologies make every new year more exciting than the las

Cleveland Honda dealers blaze trail with regional ad tactics, from Automotive News. When American Honda Motor Co. decided 18 months ago to fund marketing for regional dealer associations, members of the Northern Ohio Honda Dealers wanted to do more t

GM to use GM Financial for subsidized leases, from MarketWatch. General Motors Co. plans to use its GM Financial lending arm as the exclusive provider of subsidized leases in the U.S., a move that could help boost earnings while significantly increas