Posts
Digital Marketing Campaigns for Retaining Buyers and Generating Traffic
Mediapost provides a concrete marketing plan for driving the right traffic to sales websites. Develop a dealership presence through display ads so that you may impact all range of customers, both inbound, outbound, top and bottom funnel. Social media
Apr 5, 2013
Google Authorship Improves Reputation for Car Dealers
New from AutoRevo, debunk the typical “shady used car dealer” stereotype by giving your search result some distinction. Developing Google Authorship with a picture, and some accessibility will improve your reputation. Discover how adding
Apr 4, 2013
Service-Area Businesses Say Hello to Google Plus Local
In the latest from Grazitti, experts explain the move from Google Places to Google Plus Local, and what it means for businesses that provide service. Benefits of no longer having to use Google Places, and what Google Plus Local will bring for busines
Apr 4, 2013
Email Marketing: Quality Versus Quantity
New from Clickz, email marketing strategies and their best use for businesses get a thorough look. Model statistics from quality versus quantity emailers give overall daily and annual comparisons on the types of increase in clicks better email campai
Apr 4, 2013
Twitter’s “If This Then That” Campaign in Brief
From Marketing Tech Blog, Twitter’s “If This Then That” (IFTT) campaign is revealed. A quick method of setting up tweets and tweet scheduling, this tool can be ideal for businesses without the budget to invest in a Twitter/Social ov
Apr 4, 2013
YouTube Best Practice: Developing Better Video Ads for Vehicle Sales
Cobalt provides insight on car-buying through developing a YouTube channel. Inventory targeting with video can drive more views on your Vehicle Details Page, and result in a greater ROI. Where and how to link your site, vehicle details and maximizing
Apr 4, 2013
The Results Are In: Email Marketing Delivers Impressive ROI
From eConsultancy, the latest results are in: check out how in-house marketers rate performance of their company’s email campaigns. A breakdown of various searches, email, PPC, content, social and more marketing campaigns allow the viewer to di
Apr 4, 2013
What Not to Do: Facebook Ad Image Fails
Search Engine Watch critiques big brands for shoddy Facebook images. A top list of brands and images that are effectively useless in their ability to promote the company for reasons varying from bad pixel-ation to too-tiny type and picture. Keep your
Apr 3, 2013
Dealer’s Clean Up Reputation By Yelp Image
From F&I Magazine, all sources point to one fact: it pays to be social. Customer Relationship Management, or CRM, is not some mysterious thing sold or mastered in the IT division, but an accessible tangible that may improve a dealership’s
Apr 2, 2013