One click ordering. Buy it now. Same day delivery. Dash buttons where all you have to do is press a button and the item is shipped. You can even place orders through Amazon’s Alexa with a voice command.

Have you ever wanted to increase the number of views on your YouTube videos? Of course you have! Who wouldn’t? But when there are over 100 hours of video uploaded to YouTube

Knowing your audience is important when it comes to creating engaging content. A recent study revealed that those aged 55 and older are more than twice

How well do you you know your consumers?  Do you know their likes, dislikes, what content they’re most likely to engage with?  If you don’t, you should.  Knowing your consumers is the first step

New Instagram Stories features, including Boomerang, Mentions, and Links have been added to enhance the user experience and make things even more fun

I often wonder why certain dealers in our industry spend thousands and thousands of dollars driving traffic to their websites through paid search or display advertising without really focusing

Online ratings are what brought me to digital marketing. It was 2008 and I could see the 4-way intersection of social media, online ratings, customer experience and business operations

How many times per day do you decline to answer your phone because you don’t know who is calling? How many pieces of mail do you throw away unopened on a daily basis?

Just about everything we buy now has some sort of smart technology—and as soon as new products are created, safeguards must be put in place to protect consumers and their purchases.