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If There Were Only More Time

Between endless meetings, work-related tasks and familial responsibilities it probably seems as if you’re continuously pulled in different directions. Our society has devolved into a place
Nov 30, 2016

This Week in Social Media News: Week of November 28, 2016

Following in Snapchat’s footsteps, Instagram has added a feature that lets users know when someone screenshots an image or message they’ve posted.
Nov 30, 2016

Using Marketing to Hire an Engaged Staff

The automotive industry has a sales department staffing problem – and a big one. In fact, NADA has placed the yearly turnover rate as high as 70 percent. Dealerships are in constant hiring mode
Nov 29, 2016

Design a Video Showroom to Banish Customer Fears

Car shoppers still hate to visit dealerships. Ask them why and they'll tell you they don't like pushy salespeople, they're afraid of being ripped off and that buying a car still takes too much time
Nov 29, 2016

Rule of 7: How Social Media Crushes Old School Marketing

It’s been proven over and over that the more positive contact you have with customers and prospects, the easier it is to develop and sustain relationships and ultimately, close more sales.
Nov 29, 2016

Take it to Turbo: Foolproof Ways to Engage Your Online Audience

You already know your customers are online learning about the products and services they’re considering.  And you’re probably ready to jump in the ring and share some of your own dealership content
Nov 29, 2016

This Week in Social Media News: Week of November 21, 2016

Facebook had reportedly been having some issues with the metrics it provided, so they have released several updates to help ensure the accuracy of their reports.
Nov 22, 2016

A Marketplace of Empowered Consumers

Today’s automotive consumers are more educated than ever, and that plays an enormous role in how they interact with your dealership.  Shoppers expect even more from your team
Nov 21, 2016

7 Smart Moves to Engage Employees in Social Media

Have you recently come ’round to the idea that social media needs to be an integral part of your business strategy? Social is great for creating consistent, genuine interest in brands and local businesses.
Nov 21, 2016