4 communication lessons from ‘Shark Tank’, according to Ragan. The popular TV reality competition show “Shark Tank” is packed with tips on how business professionals can improve their communication skills. There are also plent

An introduction to data-driven decisions for manager who don’t like math, from Harvard Business Review. Not a week goes by without us publishing something here at HBR about the value of data in business. Big data, small data, internal, external

Four email marketing tips to help you get the most out of gmail, from Marketing Profs. In the past few years, Gmail has been making a lot of waves in email marketing: priority inboxes, promotions tabs… Every new release seemed intended to make

Our industry needs veterans, from Search Auto Parts. Autocare is an extremely in-depth career-based industry that has so many opportunities for veterans. Consider the careers available today that many obviously know about, but others that are rarely

5 easy tips for staying engaged with your service department customers, according to Stratosphere Studio. As you have probably experienced yourself, people are bombarded with advertisements all day, every day. Ads haunt our peripheral vision on the h

There is no denying consumers are using online resources to educate themselves before ever setting foot on the dealership lot. In fact, nine out of ten consumers begin the process of purchasing a car through internet research, with 47% of these queri

Learning how to properly respond to customer objections is an important part of any well structured sales process. In order to understand why customers object, you need to be clear and honest about your methods of selling. Then, you will know how cus

Succession planning is about making sure that you have a collaborative culture in two places — your family and your business. So what do hamburgers and marshmallows have to do with implementing a successful succession plan? It all depends on wh

As the millennial generation ages into higher-paying jobs, its buying power continues to increase. Understandably, the automotive industry has been paying close attention to this trend. But auto marketers beware: the millennials do not constitute “