Does your dealership’s website suffer from TARCAC (Tumbleweeds Are Rolling and Crickets Are Chirping) syndrome? Have you tried every method out there, but no matter what you do, can’t get those website traffic numbers to budge? Here are five ea

 VP of Sales CDK Global Bill Wittenmyer explains why every salesperson needs to know their numbers in order to achieve their goals.

Most people think about marketing as a way to generate immediate ROI. For every email campaign sent out, we measure its success with metrics like open rates, click-through rates (CTRs), number of sales or ROs, or even dollars generated. While it̵

 In this episode of Freebie Friday, Bill Wittenmyer offers a tip that individuals can use to stay motivated.

The current automotive market presents today’s dealers with unique challenges—the biggest one being the evolution of the customer experience. As shown by the seasonally adjusted annual rate (SAAR), which gauges the strength of overall vehicle dem

Is your dealership still using the Windows 7 operating system? As of January 2020, Microsoft is discontinuing all support for Windows 7, which means they will no longer be releasing security updates. If you haven’t upgraded to Windows 10 by Jan

According to a recent article in Automotive News, consumers LOVE the idea of all of this new in-vehicle technology. The problem is that many of them don’t truly understand the intricate features and benefits. There is no way a salesperson can expla

Everyone wants to be number one when it comes to search engine results. Many dealers are fighting an uphill battle because they’re competing with not only their manufacturer but also massive third-party sites. This competition has the benefit o

Flick Fusion COO Tim James explains why dealers should know which consumers are watching their videos and why it is important.