Posts
DealerSocket iDMS Integrates with FetchAQuote.Com to Provide Car Buyers with Faster, More Affordable Auto Insurance
DealerSocket’s newly launched iDMS platform for independent dealers has integrated with FetchAQuote.com (also known as Fetch), an electronic auto insurance service.
Dec 7, 2016
A Simple Checklist To Prevent Employee Theft
Here's a scenario that unfortunately many dealers are familiar with: your star salesperson is poached by the competition. To add insult to injury, the salesperson takes with him a list of all his
Dec 7, 2016
Customers Are “Hooked On a Feeling”
In their new book, The Intuitive Customer, authors Colin Shaw and Ryan Hamilton contend that companies that try to fight declining customer satisfaction by lowering prices are going
Dec 7, 2016
Training That Wasn’t
Have you ever really trained your people? I don’t mean some of this stuff out on the market that is purported to be training; I mean really training.
Dec 7, 2016
Think Tank Tuesday : Pink is Not a Marketing Strategy [VIDEO]
Pink is Not a Marketing Strategy. Don’t make these marketing mistakes!
Dec 7, 2016
Your Strategic Plan for Increasing CPO Sales
New-car sales may have plateaued, but the flood of off-lease vehicles flowing into dealerships offers tremendous opportunity for dealers prepared to market, merchandise, and sell them strategically.
Dec 6, 2016
This Week in Social Media News: Week of December 5, 2016
Not long ago, Twitter announced that all users could create Moments on the web, and now they’re offering even more. Twitter users can now create Moments on their mobile devices.
Dec 6, 2016
Posts
Dealer ManagementDealer/GM NewsFixed Operations NewsMarketing StrategiesTrending Industry News
Reliability Could Be Your Dealership’s Downfall
Not too long ago your service department could rely on seeing customers fairly frequently, but as vehicles have increased in quality, so have the OEM’s suggested service intervals
Dec 6, 2016
Using Psychology to Unlock Service Sales
Did you know that regular service customers are 86% more likely to purchase their next vehicle from their servicing dealer and that a 5% increase in service retention yields a 25% increase
Dec 6, 2016