In this episode of Witt’s Wise Words, Bill Wittenmyer shares why dealerships shouldn’t consider inbound phone calls as the cash cows that they have in the past.

We’re known for knowing the value of advertising, and through the years, we’ve become very familiar with our values. Value and Values. Two different things. Local Search Group’s values do much more than establish the monetary worth of something

When your customers decide to trade in their current vehicle, you know exactly what to do first: make sure they get an appraisal as quickly as possible, since that’s the number one priority for most buyers. Right? Not so fast. AutoLoop recently sur

VP of Sales, CDK Global, Bill Wittenmeyer explains the importance of a mentorship program in dealerships in this edition of Freebie Friday.

All too often, dealers are hesitant to make an investment in training new and Preowned salespeople because turnover in the sales department can be as high as 70 percent according to NADA. Service, however, has always been most dealership’s foundati

According to a study conducted by Cox Automotive, the average car buyer spends about 14 hours and 48 minutes shopping for a new vehicle. For most car buyers, the process begins with a search on the Internet and ends with them signing a contract. Car

Phishing is the practice of sending targeted emails designed to lure employees into a number of actions, such as entering login credentials, credit card information or downloading documents infected with malware. Phishing emails appear to come from f

Conference season is upon us. As dealers go from seminar to seminar and presentation after presentation, it can cause mass confusion about what data really matters. As a dealer, you may well be asking yourself, “what data should I really be watchin

Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Market Insights Rep