Posts
Posts
Dealer ManagementDealer/GM NewsPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategyTrending Industry News
Depreciation Rates Improve
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Market Insights Rep
Feb 19, 2019
Posts
Dealer ManagementDealer/GM NewsMarketing StrategiesSales & MarketingTrending Industry NewsVideo
Website Taxes
Are you paying “tax” on your website to Google? CEO & Founder of Local Search Group Jim Flint explains in this video blog.
Feb 19, 2019
Witt’s Wise Words: Super Workers vs Supervisors
Bill Wittenmyer shares the difference between super workers and supervisors in this week’s episode of Witt’s Wise Words. To read the full article, click here: https://www.elead-crm.com/automotive-leadership/7-coaching-tips-for-high-pe
Feb 18, 2019
Is Your Dealership’s Technology Stack Hurting Your Sales and Destroying Your Profits?
This question was posed by a great dealer friend of mine, Todd Caputo from Sun Chevrolet the other day. Are dealers spending so much money and time on technology, implementation and the management of all these tools that it is distracting them from t
Feb 18, 2019
Posts
Data & AnalyticsDealer ManagementDealer/GM NewsMarketing StrategiesPay-Per-ClickSales & MarketingSearch Engine MarketingTrending Industry News
Hottest New Models
The hottest new models in the automotive space aren’t relegated to cars anymore. Cars are key, but statistical models are catching favor and acclaim. Rightfully so. The Houston Auto Show recently debuted the 2019 Aston Martin DBS Superleggera TAG H
Feb 15, 2019
Freebie Fridays: What’s the Most Important or Overlooked Task Inside the Dealership
Bill Wittenmyer shares what the most important (or overlooked) task in a dealership is and why in this edition of Freebie Friday. Read the full blog article here: http://bit.ly/2IfwEx2
Feb 15, 2019
Digital Identity: The Key to Unlocking Customer Experience
Nearly every industry is focused on customer experience and the automotive industry is no different. In fact, earlier this year at Consumer Electrics Show (CES), automotive makers including Hyundai, Audi, Mercedes Benz and Nissan showcased technologi
Feb 13, 2019
Posts
Dealer ManagementDealer/GM NewsLead Management & CRMSales & MarketingSales ManagementSales StrategiesTechnologyTrending Industry News
When Car Sales Slow Down, Change is Necessary
Just one month into 2019, and we’ve already received the dire prediction (from NADA) that sales are expected to drop to levels the auto industry hasn’t seen since 2014. According to Bloomberg, the decreased demand for sedans accompanied with
Feb 13, 2019
Posts
Dealer ManagementDealer/GM NewsSales & MarketingSales ManagementSales StrategiesTechnologyTrending Industry News
Digital Retailing is Not About Technology
At NADA many exhibitors hyped their digital retailing solutions to support online vehicle transactions. While no one has cracked the code for a complete, seamless online transaction, there are several great solutions that provide enough functionality
Feb 12, 2019