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Make It Happen or Watch It Happen – It’s a Choice
Most managers have made observations concerning important policies, procedures, and methods which at one time were put in place, only to ultimately and mystically vanish along the way. This recognition usually comes along after some negative event
Feb 27, 2019
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Dealer/GM NewsDigital DealerPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategySales ManagementTrending Industry News
Overall Depreciation Rates Stable
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Market Insights Rep
Feb 27, 2019
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Dealer ManagementDealer/GM NewsLead Management & CRMSales & MarketingSales ManagementSales StrategiesTrending Industry News
3 Metrics to Measure Automotive BDC Performance
Does your dealership use an external BDC for sales calls? Many managers like to keep control of their sales process in house, but realistically, the majority of salespeople don’t have time to place the hundreds of calls necessary every week to
Feb 27, 2019
4 Keys to Overcoming Marketing Attribution Challenges in the Automotive Industry
The automotive industry faces a unique set of challenges caused by major changes in global markets and consumer demand. Those changes mean it’s more important than ever for automakers to have a command of the levers they can control. Because the in
Feb 26, 2019
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Dealer ManagementDealer/GM NewsEveryoneFixed Operations NewsGeneralLeadershipMarketing StrategiesSales & MarketingSales ManagementSales StrategiesTrending Industry News
NADA 2019 Recap
Another year, another NADA Show has passed, and Digital Dealer was there along with 22,000 other automotive industry professionals. The NADA Show pulled no punches this year with their excellent keynote speakers – Kat Cole, COO and President of Foc
Feb 26, 2019
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Dealer ManagementDealer/GM NewsGeneralLeadershipMarketing StrategiesSales & MarketingSales ManagementSales StrategiesTrending Industry News
2019 Women’s Car Buying Report
Women now account for 45% of new car purchases – approaching a tipping point. With this segment responsible for buying 7.74 million new vehicles in 2018, dealers need to re-examine the ‘one size fits all’ approach to marketing and better tailo
Feb 26, 2019
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Dealer ManagementDealer/GM NewsLead Management & CRMSales & MarketingSales ManagementSales StrategiesTechnologyTrending Industry News
Four Reasons Why BDCs Fail and How to Improve Them NOW
Dealerships are always struggling with the decision on whether they need a BDC or not. Some try and succeed, but others try and fail. Why does this happen? How is one dealership’s BDC succeeding when other BDCs are failing and returning to status q
Feb 26, 2019
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Dealer ManagementDealer/GM NewsMarketing StrategiesSales & MarketingSales ManagementSales StrategiesTrending Industry NewsVideo
Spring Selling Season [VIDEO]
Local Search Group CEO & Founder Jim Flint share some advice for dealers on how to best prepare for the Spring selling season.
Feb 26, 2019
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Dealer ManagementDealer/GM NewsSales & MarketingSales ManagementSales StrategiesTechnologyTrending Industry NewsVideo
Digital Retailing
fusionZONE Founder Brett Sutherlin shares his views on digital retailing & how it will affect dealerships.
Feb 26, 2019