For many years, a major DMS provider would sell their system on the claim that if they switched to their system, a dealership could reduce office staff by 50%.  The latest claim that’s been going around has been if you get an ASP solution, you can

If you don’t it will be like an orchestra without a conductor Vehicle headlights only illuminate the road ahead for about 200 feet but you can, even with this limited vision, go from Maine to Florida in these incremental steps if you are willing to

NADA stands for the National Automobile Dealers Association, and the key word here is ???association.??? It means ???together.??? It means we all come together in a united front to face the challenges of our industry???and they continue to be many. L

Back in 2005 I wrote an article on issues involved with protecting your valuable intellectual property, in particular marketing and advertising themes, trademarks and slogans. We continue to receive inquires from readers on copyright protection as we

If your store doesn’t have it, better get it Coaching an individual by influencing his view of CRM processes into a positive growth potential is one of the most valuable investments leaders can give their team. “Cosmetic managers” (old school)

As we start a new year, many of us will perform a system “year-end” for the prior year. Before you run your DMS system year-end process, it might be a good time to find out what happens to your data and is there any way to prevent it. As an expla

By all accounts, as long as a supply of eligible vehicles is available, the growth in certified pre-owned (CPO) sales numbers is predicted to follow recent growth patterns of approximately 21% per year. Consumers are becoming more aware of, and confi

Imagine a dealership that only tracks closing ratios against write-ups. That team may or may not be doing a solid job. If the write-up percentage against walk in traffic is good, then the team is performing. If the write-up percentage is poor, the de

You have bad breath. It hurts you to hear that, I am sure, but someone had to tell you. I think it is better that you hear about it from me now, rather than from someone talking about you behind your back. God forbid you find out that all of your fri