Q

Conference & Expo: October 14 -15, 2025
DealerPoint: 2026 Dates Coming Soon!

Q

Why Targeted Feedback Improves Your Employee’s Performance Faster than Anything Else You Do.

You head to the Doctor and complain you are not feeling well. The doctor sends you for a battery of tests. You return the following week and you sit back with the doctor to review results. Then you notice a few things circled in red on the report. No
Nov 8, 2017

The Key to Modern Customer Loyalty

As times change, so do consumer desires. What hasn’t changed are the fundamental business practices which have led to customer loyalty for hundreds of years. That small shop owner in the early 1900’s kept his customers coming back through friendl
Nov 7, 2017

The Data Doesn’t Lie: Shocking Discoveries In Automotive Attribution

By Steve White and David Metter One of the hottest topics for dealers today is attribution – and it’s been a long time coming! Technology now exists which finally allows dealers to get a true picture of how their marketing influences consumers al
Nov 7, 2017

The First Step in the Coffin of MPIs

Ujj Nath shares his vision of the fate of multi-point inspections in this short video blog.
Nov 6, 2017

Witt’s Wise Words: Eat the Big Frog First

Bill Wittenmyer explains the concept of why dealerships should train their staff to “eat the big frog first” in this short video blog.
Nov 6, 2017

Freebie Friday: Customer Experiences Drive Referrals

The biggest source of leads or lost business might be right under your nose. In this Freebie Friday quick tip, ELEAD1ONE partner Bill Wittenmyer shares why referrals are still the most important aspect of your business.
Nov 3, 2017

How to Spot a Process Breakdown

Have you ever suspected that a process is broken, but you’re not sure what to fix? Every dealer has experienced this at some point. Process breakdowns lead to problems that often aren’t spotted until they are revealed in a negative monthl
Nov 3, 2017

Top Three Information Technology (IT) Recommendations for Stability and Increased Productivity at Your Dealership

Most dealers view IT as merely an expense, a cost of doing business, rather than what it truly can be, an investment that can help bring revenue back to the bottom line. A perfect time to think about improving operational efficiencies and generating
Nov 3, 2017

The New Car Manager’s Modern Guide to Merchandising

Perhaps more than any other role in the dealership, the new car manager’s responsibilities are evolving rapidly. It used to be that new car managers would merchandise cars on the lot, order new inventory and negotiate dealer-trades. Now they mu
Nov 3, 2017