CARY, N.C. — CarMark Certified Pre-Owned, a leading third-party vehicle certification program, recently announced that it is expanding its offerings in order to provide more flexibility for its dealer base.  The CarMark Certified program original

TORRANCE, Calif. – Toyota Motor Sales, U.S.A., Inc. has announced the debut of an integrated marketing campaign that enables viewers to use the Shazam mobile app to enter for a chance to win one new 2012 Camry for themselves and one for a friend, d

SOUTHFIELD, Mich. – Polk, the leading automotive marketing intelligence firm, has entered into a business agreement with CityTwist, one of the largest national email marketing companies in the U.S., to provide proprietary in-market timing and cons

SOUTHFIELD, Mich. — Open Dealer Exchange, LLC,  a technology leader that streamlines the auto buying process for lenders, F&I product providers and dealers, today announced a partnership for integration with VW Credit, Inc. (VCI), the cap

CENTREVILLE, Va. — Chrysler Group LLC and Carfax today announced that Carfax Vehicle History Reports will continue as the sole source of vehicle history information for the Chrysler Certified Pre-Owned program. Chrysler Group selected Carfax a

Okay, I confess. Digitally speaking I’m fairly “un-social” and I still use a “dumb” phone (one of the old Motorola Razors that I bought on eBay because they haven’t made them in five years.) Not that I don’t have a fairly decent underst

TORRANCE, Calif. — Acura, for the first time, will run a commercial during the Super Bowl championship game to capitalize on communicating with the more than 100 million viewers. Designed to strengthen Acura brand awareness and leverage Acura&

NEW YORK — The Conference Board Consumer Confidence Index®, which had increased in December, retreated in January. The Index now stands at 61.1 (1985=100), down from 64.8 in December. The Present Situation Index declined to 38.4 from 46.5. The

TORRANCE, Calif. – Following the teaser ad released in mid-January, and no longer able to keep the full spot contained, Lexus has unleashed “The Beast,” the company’s first-ever Super Bowl commercial, prior to Super Bowl XLVI on Sunday, Febru