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Porsche Reports a 25% Increase for CPO Vehicles Sales
For the month of January 2012, Porsche’s Approved Certified Pre-Owned vehicle sales were 812, compared to 650 last year – a 25% increase.
Feb 2, 2012
Ally Financial Reports Preliminary Fourth Quarter and Full Year 2011 Financial Results
NEW YORK — Ally Financial Inc. (Ally) recently reported a net loss of $250 million for the fourth quarter of 2011, compared to a net loss of $210 million in the prior quarter and net income of $79 million for the fourth quarter of 2010. �
Feb 2, 2012
Honda renews partnership with Carfax
CENTREVILLE, Va. – American Honda Motor Co. today announced that Carfax will continue to be the vehicle history information provider of choice for the Honda Certified Used Cars program. Since 2004, Carfax Vehicle History Reports have been a key co
Feb 2, 2012
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Dealer/GM NewsDigital DealerLead Management & CRMMarketing StrategiesSales & MarketingSales ManagementSales Strategies
It Really is Becoming David v. Goliath Out There
Surely everyone is familiar with the biblical David versus Goliath story. In the original, the much smaller David defeats Goliath by launching a single stone from his sling into the giant’s forehead. Case closed – David wins. If only it were that
Feb 1, 2012
Chevrolet Sonic Digital Efforts Help Drive Early Sales
DETROIT – The all-new Chevrolet Sonic is building a digital reputation and a legion of fans by bungee jumping, sky diving and successfully completing a skateboard-style kick flip. The one thing missing in its first six months on sale – traditiona
Feb 1, 2012
CarMark Certified Program Expands Warranty Offerings
CARY, N.C. — CarMark Certified Pre-Owned, a leading third-party vehicle certification program, recently announced that it is expanding its offerings in order to provide more flexibility for its dealer base. The CarMark Certified program original
Feb 1, 2012
Toyota Partners with Shazam to Amplify the ‘Camry Effect’
TORRANCE, Calif. – Toyota Motor Sales, U.S.A., Inc. has announced the debut of an integrated marketing campaign that enables viewers to use the Shazam mobile app to enter for a chance to win one new 2012 Camry for themselves and one for a friend, d
Feb 1, 2012
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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
Polk Provides Industry Intelligence to CityTwist for Enhanced Email Targeting
SOUTHFIELD, Mich. – Polk, the leading automotive marketing intelligence firm, has entered into a business agreement with CityTwist, one of the largest national email marketing companies in the U.S., to provide proprietary in-market timing and cons
Feb 1, 2012
Open Dealer Exchange, LLC Partners with VW Credit, Inc. to Launch First Two Phases of FinanceSource™ Dealer Program
SOUTHFIELD, Mich. — Open Dealer Exchange, LLC, a technology leader that streamlines the auto buying process for lenders, F&I product providers and dealers, today announced a partnership for integration with VW Credit, Inc. (VCI), the cap
Feb 1, 2012