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Subaru Launches FirstCarStory.com Allowing Car Lovers to Share Their First Car Experiences Through Animated Storytelling
CHERRY HILL, N.J. — Subaru of America, Inc. announced the launch of its First Car Story campaign supporting the all-new 2012 Subaru Impreza. The campaign hub, FirstCarStory.com, features a groundbreaking animation generator that allows users to
Feb 29, 2012
DealerTrack Announces Pricing of Private Offering of $175 Million of 1.50% Senior Convertible Notes
NEW YORK — DealerTrack Holdings, Inc. (“DealerTrack”) announced the pricing of its private offering of $175 million aggregate principal amount of 1.50% senior convertible notes due 2017 (the “Notes”) to be sold to quali
Feb 28, 2012
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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
Dealers upselling more F&I products with MyStar™ Personal Assistant program
Dallas, TX –Since the Finance and Insurance Department is one of the most valuable profit generators at any auto dealership, finding new ways to “unlock” customers and keep the average PVR high is paramount. That’s why MyStar™ Personal Assi
Feb 28, 2012
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Dealer/GM NewsFinance & Insurance NewsFixed Operations NewsPre-Owned Sales & Marketing Strategies
Nissan Issues Two Recalls
Nissan North America is issuing two recalls to fix problems with the tire pressure monitoring system and the fuel pressure sensors on certain vehicles, the National Highway Traffic Safety Administration’s website said. The first recall includes abo
Feb 27, 2012
Statement by Honda Regarding Power Tailgate Strut Recall
TORRANCE, Calif. — Honda will voluntarily recall approximately 45,800 model-year 2008 and early-2009 Odyssey EX-L and Touring vehicles in the United States to replace the two power tailgate struts. The gas-filled struts that help to raise and s
Feb 27, 2012
Car Care Council Launches All New Website Featuring Interactive, Customized Functionality
The Car Care Council has launched its new website, www.carcare.org, featuring expanded consumer information and unique functionality to allow visitors to customize their vehicle service schedules. “Our new website is designed to fuel confidence in
Feb 27, 2012
MaximTrak Technologies Launches MobileTrak, Fully Mobile iPad and Android-based F&I Menu System
Wayne, PA – MaximTrak Technologies announced the launch of MobileTrak, a fully mobile F&I menu, reporting and e-contracting platform for the Apple iPad and Android devices. MobileTrak enables a completely virtual F&I experience an
Feb 27, 2012
New Car Care Council Video Explains Auto Service to Consumers
BETHESDA, Md. — A new video from the non-profit Car Care Council entitled “Auto Service and Repair: What to Expect,” takes the guesswork out of auto service by giving consumers a behind-the-scenes look at the repair shop experience.
Feb 26, 2012
A much-awaited innovation: Rousseau tool box with stainless steel drawer fronts
Now available at Rousseau, tool boxes with stainless steel drawer fronts. Offered and developed for your service department, stainless steel drawer fronts will complement your department and provide an extremely polished and impressive appearance.�
Feb 24, 2012