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High Car Loan Delinquencies Suggest Solid 2014 Sales for Automakers?
From Business to Community: High car loan delinquencies suggest solid 2014 sales for automakers? We expect American consumers to do a lot in this country; not least of which is to be the nation’s economic engine, after all, 70% of our gross domesti
Jan 21, 2014
BMW Asks, Does It Take a Genius to Sell a Car?
From Forbes: Does it take a genius to sell a car? BMW AG is rolling out a new model for its retail sales to “future-proof” its distribution. Translation: Make sure its dealerships don’t become obsolescent, says Peter Miles, executive vice presi
Jan 21, 2014
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Dealer ManagementDealer/GM NewsDigital DealerLeadershipMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & MarketingSales Management
5 Reasons to Shift Auto Marketing to 50-Plus in 2014
5 reasons to shift auto marketing to 50-plus in 2014, according to Huffington Post. U.S. auto sales have been racing ahead on the fast track, rising by 1.5 million in the last three years. Fueling the auto industry’s acceleration is the 50-plus
Jan 21, 2014
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Dealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & MarketingSales ManagementSales StrategiesTechnology
Why TV Ad Spend Will Grow More Than Digital Spend In The Next Five Years
Why TV ad spend will grow more than digital spend in the next five years, according to Media Post. TV ad spend in the U.S. will grow more each year for the next five years than digital video ads will (yes, you read that correctly.) At the closing pan
Jan 21, 2014
Used Car Buyers Face Higher Prices
Used car buyers face higher prices, according to GFORCES. Motorists may face higher prices for used cars in the coming weeks as used car dealers face rising wholesale values, according to CAP Automotive. Despite an overall increase in the supply of u
Jan 17, 2014
Study: Generation Y Will Buy Cars When Paychecks Allow
Generation Y will buy cars when paychecks allow, according to The Detroit News. Young Americans will eventually buy automobiles when their pocketbooks and paychecks allow them to make such a large purchase, according to a new study released Thursday.
Jan 17, 2014
Cost of Car Warranty Repairs at Heart of Debate Over Bill in State Legislature
Cost of car warranty repairs at heart of debate over bill in state Legislature, according to NJ.com. New Jersey is the most expensive state in the nation when it comes to auto engine repairs, according to a report released this summer by CarMD.com. N
Jan 16, 2014
Study: Auto Shoppers 71% More Influenced by Digital Ads
Auto shoppers 71% more influenced by digital ads, according to ADWEEK. Of the millions of American consumers planning to soon buy an automobile, 21 percent say that digital advertising will affect their purchase decision, says a joint report from the
Jan 15, 2014
Auto Dealer Emissions Certification Bill Clears House, Heads To Senate
Auto dealer emissions certification bill clears house, heads to senate, according to Huffington Post. The U.S. House of Representatives has taken a step toward enabling automobile dealers to bypass a law requiring them to provide emissions certificat
Jan 14, 2014