Posts
Is Texting the Cure Your Dealership Needs? [VIDEO]
In this video blog, Ujj Nath explores the text messaging solution for dealerships and asks whether a texting solution is adequate by itself.
Mar 10, 2017
Are Your Dealership Sales Meetings Short and Effective?
When was the last time you sat through a sales meeting and were fully engaged with the speaker in 10 minutes? I’ll speculate that that would be a rare occurrence in today’s world of the young
Mar 10, 2017
Technology to Help You, Not Replace You
Computers, tablets, and smartphones are changing the way people interact with your dealership. They’re also changing the way your employees accomplish their work.
Mar 9, 2017
Transparency: The Key to Customer Loyalty
An associate of mine recently told me an interesting story about their 75-year-old father, who purchased an import, rather than a domestic vehicle, for the first time in over 60 years.
Mar 7, 2017
Five Team-Building Exercises for Your Next Sales Meeting
I'm a big advocate for sales training. I think meetings and training are important aspects of building a strong sales team. However, there's more to team building than just meetings and trainings.
Mar 7, 2017
Email Right Hook: How to Write an Email Worth Opening
Much like a boxer's right hook, email has proven time and time again to be successful and should be one of the staples in your marketing playbook. In fact, email marketing is, and for the foreseeable
Mar 3, 2017
How Big Data Predictive Analytics Are Changing the Game
Everywhere we look these days, we hear about Big Data. I was watching Monday Night Football and saw a commercial for IBM’s Watson. Watson is an Artificial Intelligence (A.I.) that was
Mar 3, 2017
Dirty Data – The $3.1 Trillion Black Hole
Dealerships have an epidemic on their hands, one that’s growing out of control and killing their profits. It’s happening in every showroom from coast to coast, and the culprit is right under their nose
Mar 3, 2017
What is an Open DMS?
There has been a lot of discussion lately about whether or not a DMS is considered to be “open” or not. To make the first clarification, there are a few types of “open” in our industry.
Mar 3, 2017