A quarter of a century ago, before CSI and ROI were part of our mainstream vocabulary, before tablets or laptops or texting or even cell phones existed, dealers frequently had to wear multiple hats to keep up with business. From answering the constan

Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market In

ELEAD1ONE partner Bill Wittenmyer explains the difference between a dealership having a Business Development Center versus a Business Follow-Up Center.

In this Freebie Friday quick tip for Automotive Dealers, ELEAD1ONE Partner Bill Wittenmyer talks about how to get ahead in dealership sales and in life by consistently presenting yourself as the obvious choice. Want more Freebie Friday tips?

Frankly speaking, when and if the selling of cars via social media gets real traction it will be primarily through Facebook. Having run several successful consumer goods “mega-campaigns” on Facebook, I’ve seen first-hand the power of that plat

(Part 2 of a 4-piece blog series on vehicle merchandising) Continuing this vehicle merchandising best-practices series, I would like to discuss how to display your inventory online to its best advantage. As the old saying goes, “You never have a se

Perhaps, the most important aspect of any business is customer service. In fact, it doesn’t matter what type of business you run, if you don’t have an efficient, excellent or dedicated customer service then you are teetering on the edge of disast

In the early days of internet lead departments, BDC representatives held the ultimate leverage: knowledge. Dealership websites presented far less information than they do now. Third-party sites had not yet taken off. Customers could browse and submit

According to a study by The Nielsen Company, 74 percent of consumers turn to review sites to find a local business to spend their money with. The same study found that people were overwhelmingly using Yelp as their review site of choice. As an auto d