I was recently in need of a moving company. There was one in my community that had done such a great job of branding and building consumer awareness that I decided to give them first shot at my business. I WANTED to do business with them because of t

2017 has been an interesting year for both franchise and independent auto dealers. After several years of increasing sales following the recession, the pace of sales saw a plateau in 2016 and some projections have 2017 sales even slowing slightly com

Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market I

When was the last time you drove past a store with no cars in front of it and stopped? You probably can’t think of the last time.

The automotive industry, in general, has an employee retention problem. A BIG one. And especially big in dealership’s sales departments. Sure, there are exceptions. However, NADA reports that sales turnover in dealerships averages 70 percent. That�

How do you convince a customer searching through hundreds of vehicles on a third-party listing service that your vehicle is priced higher because it is a better value? The answer: Great vehicle merchandising. As an industry we understand the value of

myKaarma CEO/Founder Ujj Nath shares why it’s the little things that matter when it comes to customer experience in the dealership.

Bill Wittenmyer shares which department your dealership has the most opportunities in this week’s episode of Witt’s Wise Words.

How do you ward off the inevitable sales slump in a volatile market? In this Freebie Friday quick tip, ELEAD1ONE Partner Bill Wittenmyer shares a proven, but simple strategy for building a better pipeline to keep your momentum, even during periods of