At its core, sales is a numbers game. It always has been and always will be. If you’re selling the same product that others are selling, you can only expect to close a percentage of customers that come into your store. In our industry, top performe

ProfitByAction.com Quick Tip on the importance of getting the buy-in and agreement of all Dealership Management as part of the Planning Process. Once everyone has agreed to the plan, set appropriate actions.

While it may feel like the auto industry is nothing but blue skies, dealer principals might be feeling the pinch of everything from margin compression and higher interest rates to annual sales figures that make the same sound as air slipping out of a

CEO & Executive Chairman Scot Eisenfelder discusses whether a dealership’s most profitable customers are created or made in this video blog.

Arguably, one of the most important marketing channels any dealership has is their website. Think about it. How much money do you spend simply to get customers there? When you combine all marketing efforts including, but not limited to, SEO, SEM, som

It hasn’t been that long ago that customers were only able to handle customer service issues in person or by phone. Now, of course, there are many options for customers including social media, chat or through reviews. What would you do if a custome

ProfitByAction.com Quick Tip on the importance and the role of the team meeting as part of the overall Automotive Business Planning Process.

CallRevu Vice President of Customer Experience Holly Markel shares the first of three keys to developing your staff to handle the phones properly in part 3 of this 3 part video blog series.

Over the past few years, digital marketing has been transformed by new technology and the flood of data that make it easier and more efficient to identify, reach, and convert potential customers and stakeholders. Auto dealers today can find, with rel