The process of purchasing a phone system is not to be taken lightly. Phone calls into dealerships outnumber Internet leads by four to one, and many studies show that dealers are not able to handle both the volume and routing of incoming calls in a wa

Nearly 60 million Americans have experienced identity fraud, and much of that fraud comes from information stolen during data breaches. In fact, 31.7 percent of breach victims later experienced identity fraud, compared to just 2.8 percent of individu

Phishing is the practice of sending targeted emails designed to lure employees into a number of actions, such as entering login credentials, credit card information or downloading documents infected with malware. Phishing emails appear to come from f

Conference season is upon us. As dealers go from seminar to seminar and presentation after presentation, it can cause mass confusion about what data really matters. As a dealer, you may well be asking yourself, “what data should I really be watchin

Transportation is changing at a rapid rate – from ride sharing services to autonomy and every facet of transportation in between – forcing dealers to analyze their business from every angle. This means digital marketing, traditional marketing, so

How confident are you that your dealership can withstand a cyber attack? In my experience, most dealers underestimate the threat of attack and overestimate their ability to withstand an attack. When looking at your internal information technology (IT

With advertisements of cars with giant red bows plastered around America, it’s no surprise that December truly is one of the most popular times of year to buy a car. New 2019 models have just come on the market, and 2018 models are dropping in pric

Have you ever eagerly awaited the release of a great new movie? Anticipation mounts as release day approaches. Then you go and see it, only to leave disappointed. I’m sure I can name plenty of box office bombs which were initially hyped up and expe

In my experience, one of the top frustrations dealers have when choosing the best solutions from multiple vendors is how to get them to work well together. The problem is, whether it’s a DMS; CRM; service lane tool; or any other significant technol