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Digital Dealer

Insights

SMAART Objectives for 2011 Planning and Execution

Now is the perfect time to begin planning for expense reductions in 2011 if you haven’t already done…

Dealer News November 1

Get Focused on More Effective Advertising

As we head into the holiday season, this is the perfect time to get focused on creating a…

Dealer News November 1

Secrets of the Best Automotive Sales Consultants

Being in the industry for 26 years, I’ve had the privilege of talking to, working alongside with and…

Dealer News November 1

Pay Attention to Your BSometer

Imagine playing golf in pitch dark. The acrylic golf ball has a glow stick running through the middle.…

Sales and Finance November 1

Share Your Second Sense

As we all know, we wouldn’t be where we are if we weren’t good at something. If you’re…

Dealer News November 1

Translate Customer Buying Motivations into Scheduled Appointments and Sales

With so much focus on generating leads for your dealership, it’s important to recognize that success isn’t measured…

Event News November 1

Social Networking: The Gift of Friendship?

Close your eyes. Right now. Close your eyes. Okay, open them. I just realized you wouldn’t be able…

Dealer News November 1

There’s No Room for Sea Lawyers in the Automotive Industry

As some of you may know, I served in the United States Marine Corps back in the 1980s.…

Event News November 1

Alex Jefferson, Director of Internet and Sales Training, Proctor Dealerships

Alex Jefferson is the Director of Internet and Sales Training for the Proctor Dealerships in Tallahassee, FL. He…

Dealer News November 1