Why Your Data Scientists Need to Be Storytellers, and How to Get Them There
Why your data scientists need to be storytellers, according to Marketing Profs. You’ve probably heard or read this…
News November 12Latest in: Leadership
By the Numbers: Are Your Financing Offers Falling on Deaf Ears? Salespeople are Your #1 Communicators!
How do you persuade a customer to come into your dealership and buy a vehicle? It’s one of…
News November 11Why IIPP is Important to You
You never know when a life altering event or fatality is going to strike. Unfortunately they do happen…
News November 10
First Impressions and Other Customer Service Essentials
There are two kinds of customers who come in for automotive shop repairs. The first is no stranger…
News November 10
Selling in Our Own Comfort Zone
I am really enjoying being back on the 20 group speaking circuit. Some of these groups I spoke…
News November 7
Ways to Minimize a Seasonal Slump in Your Used Vehicle Department
As the fall season is firmly upon us, I see three potentially problematic trends for dealers in used…
News November 7
The Catch of a Lifetime
Say Goodbye to Short-Term Success with Shoppers It was the early 1980s. My grandmother wanted a new car,…
News November 4
Keys to Preparing Your Successor
Just as there are many roads that lead to Rome, there are many paths that can be taken…
News November 4
Are You Maximizing Your Virtual Inventory Strategy?
With a continuous supply of trades from new-car sales, as well as off-lease vehicles coming back onto the…
News November 4
Building Consumer Trust in Service
One of the largest obstacles that dealership service departments face is consumer mistrust. Articles with titles like “10…
News November 3
