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What 2015 May Have in Store for Independents
What 2015 May Have in Store for Independents, from Auto Remarketing. New-car sales have picked up nicely, lease returns are aplenty and franchised dealers are trading for more cars — all of which means more used supply entering the market and event
Dec 22, 2014
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Ford May Be Sitting on a Digital Marketing Goldmine in Response to The Safety of its Vehicles
Ford May Be Sitting on a Digital Marketing Goldmine in Response to The Safety of its Vehicles, from Mobile Marketing Watch. According to a forthcoming digital marketing report from a leading global research firm, marketers in the automotive industry
Dec 22, 2014
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Let’s Rate the 60-Minute Car Deal
Let’s Rate the 60-Minute Car Deal, from Wards Auto. Most people want a quality dealer relationship more than an express purchase, says DealerRater CEO Gary Tucker. Are 1-hour car deals do-able? That’s a discussion topic in an age when vehicle sho
Dec 22, 2014
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Toyota plans $126M expansion of MI R&D facility
Toyota plans $126M expansion of MI R&D facility, from Auto Blog. Toyota has just announced that it will be investing $126 million to expand its operations in and around Ann Arbor, MI. The move will add around 85 jobs. In addition to expanding it
Dec 22, 2014
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Digital storefront is a gutsy move
Digital storefront is a gutsy move, from Automotive News. At Foresight Research, we believe AutoNation is making a gutsy move by building a digital storefront for new-auto purchasers (“The retail game is about to change,” Nov. 17). Our 20
Dec 22, 2014
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Flick Fusion Introduces VidMagnet(TM), An Inventory Video Add-On Designed to Drive More Traffic to Auto Dealer Websites
Urbandale, IA–December 22nd, 2014–Flick Fusion (www.flickfusion.com) today introduced VidMagnetTM, a powerful addition to inventory videos that leverages Video SEO (VSEO) and drives more traffic from YouTube and other video websites to au
Dec 22, 2014
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Tech Mahindra Aims to Achieve Leadership in Automotive Aftermarket Sector
Launches a platform solution which would transform existing cars to smart and connected devices Tech Mahindra Ltd. a specialist in digital transformation, consulting and business re-engineering today announced the launch of Automotive Suite Solutio
Dec 22, 2014
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Injury and Illness Prevention Programs and the Bottom Line
An Injury and Illness Prevention Program is a commonly known process that works to proactively lower work place hazards. These programs focus around lowering injury, illness, and fatalities, and can also help lower your bottom line. Studies nationwid
Dec 22, 2014
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Honda Gives Dealers Social Amp For Toy-Character Holiday Ads
Honda Gives Dealers Social Amp For Toy-Character Holiday Ads, from Forbes. Auto brands and dealers still have a long way to go to coordinate their marketing efforts effectively in the digital age, but Honda has harnessed up Pokey and enlisted G.I. Jo
Dec 22, 2014