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Why Your Dealership Website is a Leaky Bucket and How to Fix it Without Changing Website Providers

Every dealer knows how fierce competition is for customers and mindshare. That’s true of any market. But if you think about it, the internet is absolutely the most competitive marketplace that exists,
Jul 18, 2016
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MAXDigital and CarGurus Partner to Provide Enhanced Ads to Consumers

In a continued effort to bring transparency to the online car shopping experience, MAXDigital, a leading auto retail SaaS provider, today announced a partnership with CarGurus
Jul 18, 2016
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DealerSocket Reaffirms Commitment to Independent Dealers with Largest Investment to Date

DealerSocket, provider of a leading automotive technology platform for independent dealers, has released its conference schedule for the remainder of 2016. The company is in the midst
Jul 18, 2016
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Volvo Car Financial Services Delivers eContracting on the Dealertrack Platform to Volvo Dealers Nationwide

Helping automotive dealers and lenders benefit from the use of digital technologies, Dealertrack today announced that Volvo Car Financial Services is now available
Jul 18, 2016
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Want to Get a Competitive Advantage? Learn How to Fence!

Consumers are constantly flooded with messages everywhere they go, from billboards to direct mail, to websites, banner ads and email. Most of these messages are disregarded, ignored or, even worse,
Jul 18, 2016
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Hard Facts: How to Provide Value on Facebook [VIDEO]

By creating a Facebook group, you'll be able to nurture the database that you already have, as well as increase the audience for your business. Your new Facebook group will give you the opportunity
Jul 18, 2016
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Pokémon Go as A Traffic Driver to Dealerships

So it’s been a long time since I wrote a blog (for myself, that is) but after attending Jim Ziegler’s Internet Battle Plan and watching people choose to go Pokémon hunting rather than network
Jul 15, 2016
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Five Simple Strategies to Pack Your Showroom!

Customers today are shopping less than two dealerships in person before purchasing a vehicle. This means that aggressive conversion to showroom traffic is the key to success at every dealership.
Jul 15, 2016
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The Down & Dirty of Digital Retail

With vehicle shopping preferences changing at the speed of light, dealers are turning to digital retail in hopes of reaching a greater audience of prospective customers. However, it can be tricky
Jul 15, 2016