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Why You Shouldn’t Let Employees Bring Personal Devices to Work
Imagine that you are applying for a loan at a bank. As you sit there with the loan officer, you notice that she is using a laptop with an American Ninja sticker on the back of it.
Jul 13, 2016
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It’s Time to Step up your Content Marketing Game
While lead generation is important, according to this article on Inc.com, many companies would see far greater results (and better, more-qualified leads) if more emphasis were placed on
Jul 13, 2016
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Used Car Market Insights – Week of July 12, 2016
This week’s Black Book Market Insights report showed depreciation across the board for all car and truck segments, with particular emphasis on trucks and small crossover segments.
Jul 12, 2016
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Never Underestimate Value of First Impression
Savvy sales professionals appreciate and practice the art of creating a positive first impression, which can go a long way toward making that initial mark on a sales prospect.
Jul 12, 2016
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Acknowledging the Forgotten Department
In medieval times, when a severe punishment was handed out, the convicted party was often sentenced to time in the dungeon. One such prison was known as an “oubliette” which comes from
Jul 12, 2016
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High New-Vehicle Prices Drive Auto Finance Industry to New Highs in Q1
The industry smashed several records in the first quarter thanks to high new-vehicle prices, but stretching terms and leasing weren’t the only ways consumers sought payment relief.
Jul 12, 2016
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SEM Costs on the Rise: How to Adapt
I’m not saying I have a Master’s Degree in economics from Harvard, but I do understand the fundamental principles of supply and demand. The price of goods and services is a direct reflection
Jul 12, 2016
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Digital Auto Retailing: The Impact to F&I Office
It runs the gamut from startups offering consumers peer-to-peer or direct-to-consumer online car-buying, to companies like Cox Automotive and CDK Global helping facilitate digital retailing at dealerships.
Jul 12, 2016
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Gas Prices Keep Dealers Hunting for Trucks & SUVs
What Black Book representatives heard dealers say in the lanes going into the Fourth of July holiday reinforced the latest data editors uncovered.
Jul 12, 2016