Twins Separated at Birth
Once, service and parts were considered as one… Back when our industry began, a little more than a…
News August 1Latest in: Sales and Finance
Asphalt, Octane and a Cross Pen
When I started in this business those were the only three things you needed to succeed: asphalt, octane…
News August 1Can you Pass a Compliance Audit?
The area code on the caller ID was the same area code where the week’s consulting engagement found…
News August 1First Impressions
I was pleasantly surprised to attend a sales and marketing conference and the keynote started his speech with…
News August 1Reaching the ‘Gotta Buys’
A few years back I authored an article for Dealer magazine exploring the two basic types of customers…
News August 1Don’t Forget the Fixed Assets
A few times each year, I ask one of my law partners to prepare a guest article for…
News August 1Sixty-five Leads a Month per ISM: The Selling Sweet Spot
Phil Cash believes that a good Internet sales manager is more likely to sell 16 units a month…
News July 4
Dennis Snyder, Rich Ford
Customer satisfaction is a big deal at Rich Ford. It’s such a big deal, when one irate…
News July 1“Lincoln Dealers” the truest form of entrepreneurship
I have had the privilege in my automotive career since 1971 to see a lot of old brands…
News July 1GET REAL, NOT MAD! Retention is based on your responses, not your reactions
There are three primary factors in staffing that will shape your business destiny. They are your levels of…
News July 1
