Going from Tourist to Tour Guide
If you don’t it will be like an orchestra without a conductor Vehicle headlights only illuminate the road…
News March 1Latest in: Event News
NADA and Dealers: Why Associations Matter
NADA stands for the National Automobile Dealers Association, and the key word here is ???association.??? It means ???together.???…
News March 1Protecting your Ad-sets: Part II
Back in 2005 I wrote an article on issues involved with protecting your valuable intellectual property, in particular…
News February 1Leadershift is the Fuel for Success
If your store doesn’t have it, better get it Coaching an individual by influencing his view of CRM…
News February 1Out with the Old – In with the New
As we start a new year, many of us will perform a system “year-end” for the prior year.…
News February 1Consumers Hold the Key to Continued Certified Pre-owned Sales Growth
By all accounts, as long as a supply of eligible vehicles is available, the growth in certified pre-owned…
News February 1How Can you Impact Conversion?
Imagine a dealership that only tracks closing ratios against write-ups. That team may or may not be doing…
News February 1Word of Mouse
You have bad breath. It hurts you to hear that, I am sure, but someone had to tell…
News February 1
Dave Parrott, Internet Sales Manager, Global Imports BMW
Dave Parrott, 52, Internet sales manager for Global Imports BMW-Mini in Atlanta, the top-selling BMW store in Georgia…
News February 1
Juan Teran, Sales Director, Dewey Automotive Group
Juan Teran, the 42-year-old sales director for Dewey Ford and Dewey Dodge Jeep, both located in rural Ankeny,…
News January 10
