A Digital Audit: The One Thing Every Automotive Agency Should Provide
Digital marketing is exploding in the automotive industry. The average marketing budget for auto dealers now spends over 50%…
News July 7Latest in: Dealer News
Confirming Appointments Reduces No-Show Rates
Friendly reminders are not just cordial contacts, they’re also good for business. That’s why it’s important to contact…
News July 7
Preparing to Grow your Internet Department
It’s not the wand that makes the magic happen, but the magician who wields it. All of the…
News July 6
Do You Have a Business… or Just a Job with More Risks?
When I was operating dealerships in Northeast Oklahoma, there was a little hamburger joint that had some of…
News July 6
“You’re Fired”
Over the years I’ve seen many dealerships terminate employees for various reasons. Most states today, state in their…
News July 6
Eight Reasons to Sell Auto Parts Online
Today’s consumers expect the ability to research and buy anything online, at any time, on any device. With…
News July 6Chat Generates Leads. But Wait, There’s More!
It’s very easy for those of us who have been on both the retail and vendor side of…
News July 2
Eight Tips to Help Every New Dealership Internet Manager
It’s your first day as an Internet Manager. Congratulations! You are now in a position of leadership for…
News July 2
3 Areas to Target For Your First Fixed Ops Digital Marketing Spend
Over seventy percent of our customers perform research online prior to making a purchase decision. Forty percent will…
News July 2
Creating and owning the customer experience
As every dealer knows, our industry has changed dramatically due to the explosion of the internet and mobile…
News July 1
