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Digital Dealer 2026 in Review
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It’s All About That Lead, ‘Bout That Lead – No Trouble!
The 3 Easy Concepts That You’ve Been Missing Why do we make life harder than it needs to…
Event News April 14The Power of Visual Content 80’s Edition
We know the importance of visual content marketing, it’s what we do; but do you? Studies done over…
Marketing April 14There’s Only ONE M: MOBILE
Mobile is such a hot topic for car dealers in 2015 but most of the conversation centers around…
Dealer News April 1410,000 likes mean nothing if your sales floor is empty
Does that mean social media is pointless? Does it deem it worthy of cutting from your digital budget?…
Event News April 143 Reasons WHY you should care about the Real Market Value (RMV) of your customers
At the upcoming DD18 in Tampa, I will be sharing why the Real Market Value (RMV) should decide…
Dealer News April 14The Exit to the Sale: It’s No Longer a Road
The Road to the Sale is dead. This concept that consumers arrive at a decision to purchase because…
Marketing April 14Video is like inventory, it’s all about the mix!
For most dealers, video is the missing ingredient for increasing conversions. Our session begins with strategy and then…
Dealer News April 14A Picture is Worth a Thousand VDP Views.
In early 2012, based on years of work with the biggest 3rd party listings sites as a technology…
Event News April 14Toyota Dealership Uses Strong Digital Strategy to Overcome Challenging Geographic Location
When General Manager Tim Van Binsbergen arrived in 2005, he realized that the store had a unique marketing…
Event News April 14
