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Car Dealership Guy NewsInsights
Automotive Marketing Automation – Myth and Facts
As a dealership, you’ve probably heard of marketing automation. I am going to bet though, that 90 percent…
Dealer News May 9
What Women Car Shoppers Want
Women plan and coordinate the finances in the majority of U.S. households. They are the primary decision-makers, they…
Press Releases May 9
Customer Service 101: Why Your Fellow Employees Might Be Your Most Important Customers
Imagine, if you will, it’s 5:25 p.m. nearing the end of a busy workday. A colleague is rushing…
Dealer News May 9Black Book: Both Cars and Trucks See Increased Depreciation Over Last 12 Months
According to Black Book® data, the average price of a used vehicle for model years 2010-2014 depreciated by…
Press Releases May 9Difference in Price – New vs. Used Lease
National online auto lease marketplace, Swapalease.com, recently conducted a comparison of monthly payments on two popular trucks today,…
Dealer News May 9Black Book and HP360 Sign Distribution Agreement to Market Bullseye Prospecting for Automotive Dealership Clients
Black Book, a division of Hearst Business Media that provides new- and used-vehicle valuation services and custom data…
Dealer News May 9Used Car Market Insights – Week of May 4, 2016
This week’s Black Book Market Insights report identifies a potential new trend that may signal that the end…
Press Releases May 4
A Dealer’s Evolutionary Velocity Journey in Used Vehicles
Nearly a decade ago, I met Brian Benstock, general manager and vice president of Paragon Honda and Paragon…
Press Releases May 3
Is Your Dealership Forward Thinking? Really?
How well does your dealership adapt to new techniques for improving sales? Do you adopt new strategies, or…
Dealer News May 3
